Daily Archive April 9, 2024

The ascent of a reputation management professional : Liana Zavo

Liana Zavo or the ascent of a personal branding professional: Liana Zavo continued to soar high in her career when she became a member of the Forbes Business Council and Entrepreneur Magazine in 2020 and the Young Entrepreneur Council in 2021. The years spent building her brand as a thought leader and media mogul led to more opportunities that enabled her to continue her advocacy for empowering female entrepreneurs and teaching them how to be seen and heard. By the end of 2021, Liana Zavo published and released her book titled BEPIC: Be Seen & Be Heard, which is available on Amazon, Barnes & Noble, and Goodreads. Shortly after, she became the first female author with a one-word acronym to have her own NFT book. Her article published in Forbes about the underrepresentation of women in the NFT space caught the attention of BBC News in London and invited her for an interview. See even more details at Liana Zavo.

Question: What advice can you give for business owners when it comes to PR? Liana: A PR’s responsibility is to build and manage brand reputation. It requires time to create the desired image for your brand. Don’t expect it to be an overnight success. Instead, delve into the process with your PR team to brainstorm ideas and concepts best for your business. The advantage of PR Agencies is that you don’t have to spend a massive amount promoting your products and services. Packages are tailored and curated based on your needs. A small business owner can start with the basic strategies first to establish personal brand visibility which leads to massive social proof and credibility, and that leads to profitability. This sets the foundation for more speaking engagements and press coverage. Don’t expect to measure PR in ROI. It doesn’t work like that, it’s not marketing or advertising.

Question: Would it be a good time to start a business in our current state?

Liana Zavo: The new normal proved to be a complicated situation for everyone. Businesses had to adjust and pivot according to the new rules and health protocols to keep everyone safe. I suggest studying the latest trends and keeping an eye on where the demand is. Always keep moving like a shark! Social media is an ideal place to start since brands have switched completely digital to boost their presence online. Despite the pressures of the pandemic, there are still plenty of options worth trying. Don’t limit your imagination and ideas.

Question: To wrap up this interview, what is the biggest takeaway that aspiring influencers can learn from the media mogul on Clubhouse?

Liana Zavo: Own your influence and never let failures define who you are. We all start from small, humble beginnings and push forward to evolve into what we desire to be. I started with a few followers on Clubhouse, but that didn’t discourage me. I kept going and visited different rooms, joined in conversations, and connected with many people. I shared my knowledge, and in return, gained wisdom from peers. I showed up consistently until people recognized me for my expertise in my niche. My influence grew and led me to where I am today because I decided to pour into others with my expertise and knowledge in PR, media and how to run a successful business.

Taking risks is an inevitable part of building and nurturing a career. No matter what road awaits, nobody can move forward if shadowed by reluctance and fear. Despite countless failures, Liana Zavo never let these roadblocks keep her from reaching her ambitions. The founder and CEO of ZavoMedia, a PR and Digital Marketing Agency based in NYC, she firmly stands by her mantra, “Success is the ability to Conquer failures time and again.” By aligning her personality with her purpose, Liana pivoted her career

From a celebrity stylist and designer to a rockstar publicist and business woman. Her expertise in public relations, entrepreneurship, and leadership led her to appear on Forbes, FOX News, Entrepreneur Magazine, Young Entrepreneur Council, etc. After gaining momentum in the PR industry, Liana expanded her reach using a new platform called Clubhouse. This audio-based app connects people with experts from various trades through ‘rooms’ where anyone can join, listen, and participate in the conversation. Although the app is still in its beta phase, Liana saw this as an opportunity to teach business owners and professionals about PR. Due to the increasing demand on Clubhouse, Liana created ZavoMedia.com PR Academy to teach small businesses, professionals, and entrepreneurs the proper PR strategies to boost their personal brand in the press, media and TV. In this interview, we’ll discover how Liana etched her name in the PR industry and find out her notes on leadership, power and creativity.

ZavoMediaPR Group is a public relations agency headquartered in New York City that serves professionals and CEOs to increase visibility and credibility through traditional and digital PR. At ZavoMedia PR Group we don’t just follow trends, we start them through inclusive messaging that uplifts the voices that often go unheard. The CEO and founder Liana Zavo excels in digital storytelling and personal brand development. As a PR expert, Zavo helps establish professionals, entrepreneurs, business owners, and CEOs as authorities in their niche. ZavoMediaPR helps achieve clients’ compelling press campaigns, brand and content strategies to create strong brand awareness.

Top transformer core factory

Nanocrystalline cores manufacturer from TRANSMART: As one of the leading transformer core manufacturers in China, We definitely see ourselves as the soft magnetic material & toroidal transformer service provider. We also provide application solutions and value-added products to our customers. Our highly skilled operators produce common mode chokes, reactors, and electronic transformers of both high and low-frequency components for applications in photovoltaic inverters, electric vehicles, smart grids, telecommunications, power supplies, and more. The ability of amorphous metal cores to operate at higher frequencies further broadens their utility spectrum by enabling the development of compact yet efficient electronic devices such as switch-mode power supplies and electric vehicle chargers. Discover additional details on transformer core manufacturers.

Nanocrystalline magnetic core is a new type of soft magnetic material with high BS, high effective permeability, high DC bias stability, high temperature stability, wide frequency adaptability, low power consumption and low cost. It is applied to high-power, high-frequency, miniaturized and high conversion switching power transformer and choke. At present, the solar energy industry inverter, water energy, air energy, electric energy conversion and charging of hybrid vehicles have great market space and future, because the performance of nanocrystalline magnetic core is highly controllable.

However, at the same BM, the loss of Fe based amorphous alloy is smaller than that of 0.23mm thick 3% silicon steel. It is generally believed that the reason for low loss is the thin thickness and high resistivity of iron-based amorphous alloy strip. This is only one aspect. The main reason is that the iron-based amorphous alloy is amorphous, the atomic arrangement is random, there is no magnetocrystalline anisotropy caused by atomic directional arrangement, and there is no grain boundary causing local deformation and composition offset. Therefore, the energy barrier hindering domain wall motion and magnetic moment rotation is very small, with unprecedented soft magnetism, so it has high permeability, low coercivity and low loss.

Silicon steel is a traditional magnetic material mainly for 50Hz to 1000Hz electronic and electrical applications. The toroidal core is one of the main products of Transmart Industrial. Our silicon steel core series has many styles to meet the diversified needs of customers. We manufacture various type of cores in silicon steels, such as Current Sensor Cores, silicon steel transformer core, Instrument Transformer Cores, Torodal cores, C-cores, Unicore etc. Transmart Industrial carries out strict quality monitoring and cost control on each production link of toroidal core, from raw material purchase, production and processing and finished product delivery to packaging and transportation. This effectively ensures the product has better quality and more favorable price than other products in the industry.

The common mode inductor using nanocrystalline core material can well suppress the peak voltage, protect sensitive components, and reduce the motor shaft voltage. Because of the unique characteristics of nanocrystalline core, it has been well used in some high-power system industries. Electric energy meter, power meter, ammeter, electric measuring equipment and other instrument fields. Various power current transformers in power transmission and distribution monitoring system. Leakage protection, relay protection, servo motor protection, fire monitoring, etc Current and voltage data sampling, etc. Find additional info at https://www.transmartcore.com/.

We know that the actual transformer always works in AC state, and the power loss is not only on the resistance of the coil, but also in the iron core magnetized by alternating current. Usually, the power loss in the iron core is called “iron loss”. The iron loss is caused by two reasons, one is “hysteresis loss” and the other is “eddy current loss”. Hysteresis loss is the iron loss caused by the hysteresis phenomenon in the magnetization process of the iron core. The size of this loss is directly proportional to the area surrounded by the hysteresis loop of the material. The hysteresis loop of silicon steel is narrow, and the hysteresis loss of transformer core made of silicon steel is small, which can greatly reduce its heating degree.