Brand awareness marketing solutions by Edan Gelt today

Social media brand marketing recommendations with Edan Gelt 2023: Based on your business type, there are other platforms to share your video feed. Explore these options for even more exposure. Yelp is significant for attracting new customers. Since you have a short moment to capture a prospective client or patron – choose a professionally produced shorter video to give an overview of your business or service. Reddit is community based, similar to YouTube so it’s more work than just posting a video, you need to join a community that fits with your business and then interact and engage by posting relevant content and video feed. Read more details on Eden Gelt.

Consumers and business leaders are suffering from unprecedented stress and uncertainties. With the lockdowns and restrictions coming and going and economic uncertainty hanging over everything. In this climate, brands are having to be more sensitive in their communication strategies. The last thing anyone wants to see right now is an advertisement full of smiling revelers having the holiday of a lifetime. While the rest of us are stuck at home worrying about our health, jobs and when we will get to see families and friends next.

Engage: It is no longer enough to just have a social media page and presence; you need to jump into your customers’ conversations and understand what they value and give it to them. Create a concise social media strategy and curate your content, including company updates and trends, to maximize engagement on your platforms to establish yourself as an industry leader. Use specific hashtags and maybe even develop your own hashtag to group your content and make it easier for people to find.

As part of your brand communication strategy you will need to provide relevant and consistent content. For example, if your main social media account is Instagram you should aim to post once a week (ideally at the same time, on the same day each week to build consistency). Your posts should be well-thought-out, helpful and add real value. You should not be posting content for the sake of posting. Irrelevant or dreary content can hurt your brand image. Remember, quality over quantity, always. Find even more details on http://www.authorstream.com/edangelt/.

I’m with you. If you’re like me, videos featuring you as the star can be uncomfortable to create and even watch. But you’re in luck, if you’re a business professional marketing to other business professionals you only need to provide 1-minute of content. B2B videos 1-minute or less perform best with 68% of your audience watching the entire video. Even if you’re a business that is marketing to consumers (B2C), keeping it short is the rule since 60% of watchers will tune you out or turn you off after the 2-minute mark. So now that we know we only need to generate video content of 60-seconds (give or take), let’s get started.

Enhanced Budget: Word-of-mouth marketing will increase your marketing budget, after all, your customers are doing your marketing for you! Have you ever seen a free Starbucks day online? It is picked up by the media, talked about amongst your target market and goes viral across social platforms. The buzz surrounding free can get millions of impressions for less than a paid ad. The goodwill created by delivering this experience will be tenfold.

Free is one of the most powerful tools available for customer acquisition if done correctly. By offering a free sample, businesses get customers to try a product without putting up a price barrier, while the customer gets a ‘free’ item while not having to gamble a portion of their budget on a product they may not even like. Knowing this, brands should happily eat the costs associated with free. For more social media and brand communication tips – follow Communication Strategist Edan Gelt and her recent blog series – edangelt.com/blog.

Similar to traditional SEO for websites, Google uses bots to serve search results. It is important to include keywords like “Chicago Real Estate Attorney,” “Orland Park Real Estate attorney,” “5013C Attorney,” etc. to your business listing is key – especially since your direct business website will be listed within your GMB page. Use these in the business description and each time you post a Local Post to your audience. Posting photos to your GMB is extremely important – in fact, businesses that have photos receive 35% more click-throughs to their website than those without photos and 42% more requests for directions from Google Maps. Read extra information on https://visual.ly/users/edangelt17/.

Another brand that is using a similar strategy is Nike. While a lot of the world is still reeling from the pandemic, Nike encourages people to ‘play inside.’ Again, from a company whose product lines are generally designed for outdoor use, this may also sound counterintuitive. But Nike is playing a clever game with an empathic approach. This approach does not lose sight of the brand’s main selling point. Check out the campaign here. It is this understanding of the situation, the ‘we’re all in this together,’ ethos that brands are increasingly turning to.

3…2…1…ACTION It’s game time and there is no fancy equipment required. Are you ready to film? Just take out your handy phone, iPad or computer and let’s start rolling! Depending on the type of content you are looking to share, you can record 1-minute clips straight through or you can film individual segments and patch them together with film editing software such as iMovie, Open Shot, Movie Maker 10 and more. If you’re not handy with editing, you can hire someone (or recruit your children). You can also just publish raw and real footage. Depending on your business type and brand, sometimes having unedited content may even help you connect better to your client base.

Baggying tricks today

Best natural cosmetics for hair tips: There are plenty of nighttime hair serums and oils to try, each tailored to a different type of hair and a different hair goal. Many, such as Kérastase Nutritive 8H Magic Night Hair Serum, are designed to both hydrate and detangle hair while we slumber, which makes using the serum a powerful part of anyone’s bedtime hair care routine. When it comes to taking care of our hair at bedtime, the solution sometimes actually has little to do with how we treat our hair at all and more to do with how we treat ourselves. A 2007 study conducted by the American Academy of Dermatology found that stress plays a major role in the overall health of our hair, skin, and nails and that one thing we can all do before bed to help our hair out is trying to de-stress as much as possible (via ScienceDaily). Read more info at Texlaxing.

Do not use too harsh and scented facial scrubs as well as use it only twice a week not everyday as it can make the pores look dull and larger. Makeup tips for eyes lips and face When applying make up, less is more. Start with a concealer for those unsightly zits, pores, or dark circles. Then use a foundation that is the same skin color as you are. Apply it is wet sponge using upward strokes; you can also use the gel type and apply it with your fingers blending it in with the concealer. Then work on the eyes, apply eye liner to the eye lids, a darker line are more dramatic, a lighter line is more casual and laid back.

Do you know that the grapes are enriched with alpha hydroxy acids which gently exfoliates the skin, reduces fine line from the face to reveal a smoother and younger looking skin. Yes, they are that miraculous! Rub some grapes juice on the face and wash for after 20 minutes. It helps in getting a wrinkle free skin for a longer time. Therefore, this makes grapes extremely good natural product to include in your anti aging skin care regimen. Lemons have been used in beauty rituals since ages due to their excellent capabilities to fade spots, make skin fairer and high Vitamin C content. Dark spots and patchy skin is also associated with skin aging. Lemon juice has vitamin C and skin lightening properties, therefore to even tone the patchy skin and to lighten the age spots. Dab some lemon juice over the patchy areas and dark spots daily before going to bed. Soon they will be treated.

Ginger essential oil, for example, is known to promote your digestive health by easing indigestion, constipation and ulcers. A study published in the World Journal of Gastroenterology found that ginger oil stimulated gastric emptying in people with indigestion. Ginger oil is also used to relieve gas, reduce nausea and ease abdominal pain. Another useful essential oil for digestion is peppermint. Research shows that peppermint oil works to provide rapid relief of IBS symptoms. In a 4-week, randomized, double-blind, placebo-controlled clinical trial, 72 patients with IBS received either peppermint oil or placebo. The peppermint group experienced a 40 percent reduction in total IBS symptoms after 4 weeks, which was superior to the 24 percent decrease of symptoms reported by the patients in the placebo group. After just 24 hours of using peppermint oil, the treatment group experienced a decrease in symptoms of 19.6 percent. Some other essential oils that may be helpful for digestion include fennel, lemongrass, marjoram, black pepper and juniper berry.

So, what should you do to avoid such skin problems and look your best this summer? The first thing to change is your facial cleanser: Summers are sweaty, and more oil is secreted by the skin to combat the hot and humid weather. Therefore, you need to cleanse your face twice a day and use a suitable gel or water-based foaming (if you have oily skin) or non-foaming (for dry and combination skin). Make sure your cleanser is alcohol free and pH balanced. The right way to use the facial cleanser is to massage it gently on the face for full one minute before washing with lukewarm water.

Dry your hair with a t-shirt. Towels can be really harsh and cause breakage on wet hair so use a t-shirt instead as it’s much gentler! Keep a mini hair brush in your handbag at all times – you’ll be grateful you have it and use it more than you think. During winter my feet get really dry and cracked which isn’t cute at all. I add a bit of Vaseline to the dry parts, put some socks on, and by morning they feel and look fabulous. I keep a bottle of my body moisturiser in the shower. I wait until my shower is finished and then I apply the moisturiser all over my body just before getting out of the shower, as it seems to apply far easier on wet skin.

Mask It Up: Just like your skin needs nutrients inside your body, it also needs nutrients on top of it to maintain its youthfulness. For this purpose, it is always a good idea to pamper your skin every now and then with a nourishing face mask. For an all natural face mask, you can combine half a banana with a quarter cup of oatmeal and a teaspoon of honey. Apply it all over your face for 15 minutes, and then rinse it thoroughly with warm water. Not only does oatmeal moisturizes and calms your skin, but the acids present in banana also help to re-energize skin!

Red light and LED facials are widely used by professionals in spas. “At-home light therapy is becoming more popular now,” notes Marshall. “The red light helps stimulate mitochondria, the powerhouse of the cells, in your skin that helps to skin deal with oxidative stress,” leading to firmer skin. Research confirms this as well: One study found that individuals receiving red light therapy on their face twice a week for 30 total sessions experienced improved skin complexion, skin tone, skin smoothness, and collagen density (as measured with an ultrasonographic test). So why utilize it in the evening? Well, red light therapy isn’t just for skin. Human studies have shown that red light actually improves overall sleep quality. In the study, a small group of women were given 30 minutes of red light therapy every night for two weeks, and the researchers noted that sleep disturbances were significantly reduced compared to the placebo group.

You can also use moisturizing creams or gels that are meant to be applied on dry hair, or at least on hair that’s been freshly showered. This “leave-in” moisturizer is usually of a thicker consistency, and it works best for those that have naturally curly hair and/or hair with low porosity. (Porosity is the hair’s ability to hold onto moisture.) This kind of moisturizer should stay in your hair longer than conditioner, so it may be enough to comb it through from roots to ends a couple of times a week. Finding the right moisturizer can be a process of trial and error, and some hair types may not need any at all. If your hair often feels oily, you can try a product that’s heavier on emollients and proteins and light on humectants — or simply go without. If your hair dries out easily, go the opposite route and get a strong hydrating moisturizer that contains coconut or mineral oil to prevent your ‘do from becoming damaged. Discover even more details on https://nataliemochinsbeautyblog.com/.

L’Oreal’s multi-use Elvive Total Repair 5 can be used as a co-wash, rinse-out mask, or leave-in treatment. This deep conditioner addresses split ends, brittle hair, and color damage with a blend of oils and proteins, while detangling hair and leaving it ultra-smooth and shiny. Plus, it protects against heat styling up to 450 degrees Fahrenheit. If you’re willing to splurge on a high-end product that delivers salon-level results, consider Christophe Robin’s Regenerating Mask with a blend of good-for-hair ingredients like plant ceramides and prickly pear oil.

Strengthens Hair. Herbal tea doesn’t only increase hair growth. It makes the hair stronger because of the rich vitamins and minerals. Drinking tea will reduce breakage and shedding by strengthening your hair from the root. Nearly all teas are medicinal, but specific herbal teas have been drunken by women throughout time to rejuvenate skin and scalp cells. Here are some of the best teas to use for hair growth: Nettle Leaf, aka Stinging Nettle. This plant is abundant in vitamins A, C, D, K, and B. It is also rich in silica, potassium, iron, sulfur, and amino acids—all of which help to grow and strengthen hair.